THE JOYMENT TREND

Consumers today are searching for products, services, and experiences that provide increased engagement, simple pleasures, and empowerment.

In the current inflationary environment, brands and retailers have a key role in giving their customers the joy, excitement, and escapism they seek in a simple and affordable manner.

Get a global, and regional view on how the this trend can help private label brands win hearts and retain consumers.

READ & DOWNLOAD THE FULL ARTICLE HERE

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*Exclusively Produced by Daymon for Private Label & Licensing ME

About Daymon

With 50 years of experience building successful private brand programs around the world, Daymon is the only solution provider that influences all aspects of private brand development, from strategy to execution to consumer engagement. Daymon’s unique approach helps retailers and brands set themselves apart through a full suite of best-in-class private brand development services, including: strategy, analytics and insights, product development, supplier development and management, account management, and design and packaging management. Daymon drives brand innovation, differentiation and results.
 

For more insights and recommendations for driving your brand, contact idc@daymon.com.

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