A new event by


3 - 5 November 2020
Dubai World Trade Centre

Celine Goldberg

Celine Goldberg

Head of Brand Creation and Development, Chalhoub Group

Celine Goldberg – Head of Brand Creation & Development. The Beauty Makers. 
Joined The Chalhoub Group in 2009. 

Passionate by ‘All things Beauty’, Product & Brand development: I am an entrepreneur at heart. 

Strong of 12 years’ experience in Strategic Branding, Product Development & Brand Operations, I look at business from a Brand, Distributor and Retailer perspective. I take a bottom-up empirical approach, from consumers to factories, from markets to regional offices, from front liners to management. With several successful brands, business plans, product launches and campaigns under my belt, I structure projects in a creative yet direct, result-oriented style. 

A nose for trends and business opportunities, I believe ‘avant-gardism’ and innovation are everywhere. Anticipating what consumers want before they even know it, is what I strive for! 
I feel the proudest when people tell me my products are a must have in their beauty closet! 

An enthusiastic energy ball, swift and easy going, I am the expert in Brand Creation.  



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