Pankaj Sajnani

Pankaj Sajnani is the GCC Commercial Head – Grocery Food & Non-Food at Choithrams, leading commercial strategy, category growth, sourcing, pricing, and business development across the UAE, Bahrain, and Qatar. With extensive experience in FMCG retail and commercial management, he specializes in translating market insights and consumer trends into profitable growth opportunities across multiple markets.
His expertise spans strategic sourcing, supplier negotiations, assortment optimization, pricing architecture, promotional strategy, private-label development, import business, and omnichannel retail. He has a strong track record of building strategic supplier partnerships, improving commercial terms, strengthening category performance, and developing differentiated product assortments aligned with evolving consumer needs.
Pankaj combines a strong commercial mindset with hands-on retail execution, focusing on the balance between sales growth, margin improvement, inventory efficiency, customer value, and long-term business sustainability. His cross-market GCC experience enables him to identify emerging opportunities, adapt international and regional brands to local market requirements, and create commercially viable strategies that deliver measurable business impact.
He is particularly passionate about category transformation, innovation, strategic partnerships, data-driven decision-making, and creating winning retail propositions that strengthen customer loyalty and drive sustainable growth in the highly competitive GCC FMCG landscape.