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NADIR AMIRI
General Partner,
Homegrown Ventures
Nader started his career in the FMCG/CPG industry with Unilever, Kraft Foods/Mondelez, and Coca-Cola. He quickly asserted himself as a passionate innovator, with a strong multidisciplinary experience in strategy, brand building, innovations, and shopper marketing across the MENA & CEE regions.
With a sight always towards the future, he founded elGrocer, acquired by Etisalat by e& Group, achieving a big milestone in his entrepreneurial journey.
Nader is now a Managing Partner at Homegrown Ventures, the region’s first specialized CPG/FMCG specialized firm, focused on investing, nurturing & growing consumer packaged goods brands of tomorrow.
Sessions
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15-Sep-2025Al Multaqua BallroomPanel: How FMCG Companies utilize Packaging as a Growth Driver
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