Panel: Hungry for New Ideas- Trending Flavours in Sweet and Snacks

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Panel: Hungry for New Ideas- Trending Flavours in Sweet and Snacks

15 Sept 2025
Al Multaqua Ballroom
Expert Stage
  • Which flavours have been the most popular in 2025?
  • Who has succeeded in introducing new takes on nostalgic favourites and what can you learn from their success?
  • How can partnerships and brand tie-ins further develop trending flavours?
  • From nostalgic and multi-sensory flavours to stealth functionality, what does the future look like for this market?
Speakers
MARIO MOREIRA, Senior Director - Bateel International
AYLIN SIYAHHAN, Research Manager - Middle East, Türkiye & Pakistan - Euromonitor International
NADIR SAIGOL, Managing Director - SMITHS Saigol & Gulf
BEATRICE QUARELLA, Account Manager - Innova Market Insights
Ekaterina Pichugova, General Manager Gulf - Mars
BAHAA MOUSSALLI, Commercial Director - SwitzGroup (iBake)