Approaching Health & Wellness in private labelling Understand how this niche sector requires a completely different approach to setting up a private brand
09 Nov 2022
Sheikh Rashid Hall
Private Label and Licensing
- Initiate Lean start-up approach to reduce capex and reliability on investments
- Focus on sustainability in resourcing, manufacturing and packaging
- Select manufacturers with distribution capacity and strong relationships with retail network to ease new market entry and shelf space
- Manufacture in an allergen free factory, focus Health & Wellness with clean and few ingredients
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