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Facilitating the fastest growing retail segment and accelerating many new business ventures, Private Label & Licensing Middle East is set to bring you the most advanced soutions from manufacturers, for rapidly changing consumer demands, triggered by greater awareness, world-wide sustainability goals, survival-strategies and the need for omnichannel distribution channels. 

As MENA's only Private Label and Licensing Exhibition, the event is a unique opportunity to meet global private label suppliers offering a wide range of products within food and non-food FMCG segments to provide cost-saving solutions and quick turn-arounds for all your manufacturing needs.




Private Label Will continue to grow in developed markets as consumers are not reverting to previous shopping behaviors.

Oliver deschamps
SVP Retailer service

Private Label Will continue to grow in developed markets as consumers are not reverting to previous shopping behaviors.

Oliver deschamps
SVP Retailer service

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Food Manufactures

  • Condiments, Sauces & Seasonings
  • Pulses, Grains & Cereals
  • Spreads, Honey & Jams
  • Dairy
  • Meat & Poultry
  • Frozen Goods
  • Beverages
  • Premium & Gourmet
  • Ethnic Food
  • Halal Food
  • Organic
  • Healthy, Free-from & Fortified
  • Fats & Oils
  • Baby Food
  • Pet Food

Non - Food Manufacturers

  • Fragrances & Deodorants
  • Bath & Shower
  • Skin Care
  • Sun Care
  • Baby Care
  • Hair Care
  • Industrial & Professional Care
  • Laundry
  • Household Care
  • Auto Care
  • Paper & Plastic

Brand Licensing

  • Character & Entertainment
  • Lifestyle Brands
  • Sports Brands
  • Celebrities
  • Corporate Brands
  • Non-Profit
  • Branding Agencies
  • Consultancies

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Understanding Private Labeling

Commonly, the journey from the production to the sale of a product goes along this route:

  • A manufacturer produces a product
  • The manufacturer supplies the product to a retailer
  • The retailer markets and sells this product to the consumers.

Traditionally, the manufacturer uses their own branding and packaging when they are selling the product to a retailer. However, when it comes to private labeling – the retailer places their personal branding on products they acquire from the manufacturer. While this is a lucrative business opportunity for the retailer, the manufacturer will be able to reach new customers and enter new markets under the blanket of well-known retailer.

Industries where private label products are commonly seen:

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Empowering new knowledge and hands-on training
to advance your business or career

Brand Licensing Workshops

Brand Licensing is a popular way to excite and engage consumers as well as increase market as well increase market share and brand awareness.

Join key profressionals from leading brands at the workshops, as they speak on how Licensing campaigns can help manufacturers and retailers differentiate products from the competition.

Packaging Masterclass

Optimal packaging design is crucial tto grabbing consumer's attention, sparking their curiosity and gaining their trust.

Gain real-time insights into the biggest trends in packaging and tactful enhancements from experts at Private Label & Licensing

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Gulfood Manufacturing is the world’s largest event for F&B processing, packaging and ingredients, enabling F&B manufacturers to deliver best-quality products through the most advanced machinery & production solutions.



The Speciality Food Festival is a unique platform for chef’s, manufacturers and budding F&B entrepreneurs to sample and source F&B’s finest selection of premium ingredients and gourmet products.



yummex ME is the No.1 platform for manufacturers of sweets, confectionery and snacks to display their products and innovations to the region's snacks and confectionery professionals.